Senior Affiliate Marketing Manager

Role Overview: We are seeking a results-driven and hands-on Senior Affiliate Marketing Manager to lead and scale our affiliate marketing program, with a strong emphasis on TikTok Shop, creator partnerships, and community-led commerce. This role is ideal for a candidate with a proven track record of growing affiliate programs within beauty, cosmetics, wellness, or consumer brands. You will be responsible for building high-impact creator relationships, optimizing affiliate performance, and driving revenue through social commerce channels. The ideal candidate combines strategic thinking with strong execution capabilities, and is comfortable both refining systems and actively driving day-to-day affiliate growth. Key Responsibilities: Lead the development and expansion of the affiliate marketing program Recruit, onboard, and manage high-performing affiliates and content creators Build and maintain strong relationships with top-performing affiliates to maximize engagement and revenue Optimize affiliate workflows, tracking systems, and communication processes Analyze performance data to identify opportunities to improve affiliate quality, conversion rates, and ROI Support the development and management of creator communities (e.g., Discord or similar platforms) Collaborate cross-functionally with TikTok Shop, paid media, and content teams to align on campaigns and growth initiatives Monitor and report on affiliate performance, including GMV, conversion metrics, and campaign effectiveness