Digital Product Manager

Job Title: Digital Product Manager Job Type: Full-time / Remote Duration: Temporary/ 3-4 months Work Hours: PST

Job Overview: We’re helping our client, a fast-growing DTC eCommerce company, find a Digital Product Manager to own and optimize the end-to-end digital experience across their website.

In this role, you will sit at the intersection of data, design, and engineering, translating customer behavior and business goals into a high-performing, conversion-focused experience while driving continuous experimentation and product improvements.

Responsibilities:

• Own the digital product roadmap across key site areas (PDP, cart, checkout, collections)
• Define and track success metrics, identifying opportunities to improve conversion and performance
• Manage the A/B testing program end-to-end (hypothesis, test design, analysis, and insights)
• Build and prioritize an experimentation backlog using frameworks like RICE
• Leverage data (Amplitude, GA4) and qualitative insights (customer feedback, research) to drive decisions
• Lead product discovery for new features and integrations from ideation to delivery
• Write clear product specs and collaborate closely with design and engineering teams
• Run sprint ceremonies and maintain a well-prioritized backlog (Jira, Linear, Notion, etc.)
• Partner cross-functionally with Marketing, CX, and Operations to align on growth initiatives
• Establish QA processes and ensure smooth site launches, updates, and integrations
• Maintain documentation, SOPs, and post-mortems for continuous improvement
• Utilize AI tools (ChatGPT, Claude, etc.) to accelerate research and experimentation workflows

• 4–6 years of product management experience at an ecommerce, DTC, or consumer tech company
• Familiarity with Shopify and the DTC tech stack (Klaviyo, loyalty platforms, third-party app integrations)
• Demonstrated ability to own and ship product end-to-end, from discovery to post-launch measurement
• Strong experimentation instincts: comfortable designing tests, reading results, and
• making calls under uncertainty
• Proficiency with product analytics tools (Amplitude, GA4, or equivalent), able to
• self-serve data and build hypotheses independently
• Experience managing complex cross-functional projects with multiple stakeholders and competing priorities
• Clear, direct written and verbal communication, equally comfortable in a Figma file, a Slack thread, or a leadership readout

• Experience with price testing or personalization platforms
• Exposure to UX research methods, usability testing, customer interviews, heuristic
• review
• Working knowledge of HTML/CSS or ability to read front-end code (not required to write it)
• Experience evaluating or deploying AI-native ecommerce features (semantic search, dynamic merchandising, LLM-powered chat/support)

• Shopify / Shopify Plus
• Google Analytics 4 (GA4)
• Amplitude / Mixpanel
• Klaviyo
• A/B Testing Platforms (Optimizely, VWO, Convert, etc.)
• Jira / Linear / Shortcut / Notion
• Figma
• Google Tag Manager (GTM)
• Hotjar / FullStory (or similar behavioral analytics tools)
• Loyalty & Retention Platforms
• AI Tools (ChatGPT, Claude, Perplexity